The Magical Underland® is proud to announce its participation at the TransWorld's Christmas Show, one of the largest holiday and seasonal trade events in North America.
The show will take place March 26–29, 2026 at the America's Center Convention Complex in St. Louis, Missouri.
Founder and inventor Ana Maria Dinu will introduce a revolutionary holiday product: The Magical Underland® Christmas Tree Play Tent, transforming the space under the Christmas tree into an interactive magical experience for children and pets.
Retailers, distributors, and buyers are invited to visit Booth #4723 to experience this brand-new interactive Christmas category firsthand.
A New Interactive Christmas Tree Category
The Magical Underland® creates a completely new category in holiday décor and children’s experiences: the Christmas Tree Play Tent.
Traditionally, the space under the Christmas tree is empty. The Magical Underland® transforms this area into a cozy hideaway where children and pets can play, explore, and create memories.
The patent-pending concept includes:
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Pop-up play tent for children ages 3+
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Decorative Christmas tree topper with exterior branches for ornaments
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Warm LED lights integrated into the tree
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Interactive interior experience with voice-activated 3D infinity mirror (kids version only)
Inside the tree, children can clap, sing, or speak, and watch the lights change patterns and react to their voices, supporting STEM-inspired discovery through play.
STEM-Inspired Interactive Play for Kids
The Magical Underland® Kids Christmas Tree Tent encourages learning through play.
Children can:
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Explore sound and light interaction
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Experiment with cause-and-effect
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Develop sensory skills and imagination
The voice-activated 3D infinity mirror inside the dome creates a magical, immersive environment, turning the Christmas tree into a space children can step inside and truly experience.
Year-Round Fun with Interchangeable Hats
The Magical Underland® tents are designed for year-round play.
Families can use:
🎄 Christmas Tree Topper Hat – transforms the tent into a magical Christmas tree
🎪 Everyday Hat – a cozy play tent for reading, relaxing, and imaginative adventures all year long
This design ensures that the Christmas Tree Play Tent is not just seasonal décor but a space children will enjoy all year, increasing its value for retailers and families.
Two Magical Products for Retailers
The Magical Underland® Kids Christmas Tree Tent – 6 Feet
Features:
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Pop-up play tent design for easy setup
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Year-round play tent with interchangeable hats
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Christmas tree topper with 1800 tips
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300 LED lights (warm white and colorful)
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Exterior branches for hanging ornaments
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Voice-activated 3D infinity mirror inside the dome
This tent creates interactive magic, encouraging STEM exploration and imaginative play while delivering a high-impact visual display for retailers.
The Magical Underland® Pet Christmas Tree Tent – 3 Feet
Features:
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Year-round pet play tent
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Christmas tree topper with 850 tips
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100 LED lights (warm white and colorful)
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Fire-retardant materials
Designed for pets, this tent lets them join the holiday fun safely, offering a cozy space that complements the kids’ tent in-store displays.
Why Retailers Love The Magical Underland®
The holiday market is increasingly focused on experiential products and family memories.
The Magical Underland® offers retailers:
✔ A new interactive Christmas product category
✔ A high-impact, eye-catching holiday display
✔ A product that encourages family traditions and imaginative play
✔ Something unique customers have never seen before
Visit The Magical Underland® at Booth #4723
Buyers and retailers are invited to experience the magic in person at Booth #4723.
📍 Location: America's Center Convention Complex, St. Louis, Missouri
📅 Dates: March 26–29, 2026
At the booth, visitors can:
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Step inside the Kids Christmas Tree Tent
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Experience the voice-activated 3D infinity mirror
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Explore wholesale pricing and show specials
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Learn about pre-orders shipping June 1st
Pre-Order Now – Limited Production for 2026
Retailers can secure early inventory through pre-orders.
Limited production for 2026 ensures that stores get exclusive access to a product generating excitement and buzz. Pre-orders ship starting June 1st, allowing early preparation for the holiday season.
Connect With The Magical Underland®
If you are a retailer, distributor, Christmas store owner, or holiday buyer, don’t miss the chance to discover this brand-new interactive Christmas category.
🎄 Visit Booth #4723 at TransWorld's Christmas Show
🎄 Experience The Magical Underland® Christmas Tree Play Tent
🎄 Receive wholesale pricing, show specials, and pre-order details
Or submit your Wholesale Interest Form to get the catalog and pricing information directly in your inbox.
✨ The Magical Underland® — Where Christmas magic becomes a place children can step inside.